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The Importance of Brand Positioning in a Competitive Market

This article is dedicated to exploring the importance of brand positioning in marketing, emphasizing that a strong brand identity is crucial for long-term success, even in the face of high competition and similar products. Marketing expert Alina Palii reflects on this topic.

26.07.2024

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As we navigate the evolving landscape of digital marketing, staying updated with the latest trends and strategies is crucial. The following top 5 marketing books for 2024 provide valuable insights and innovative approaches to help you excel in your marketing endeavors.

14.05.2021

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People